Boosting sales and reputation:
How Chatter Research helped
Music Go Round hit the high notes

Before partnering with us, Music Go Round was experiencing modest sales growth: from January to May, their year-to-date sales had increased by just 3%. Additionally, their online presence, while positive, had room for improvement with a pre-engagement star rating of 4.73 based on 135 reviews.  

We began our engagement with Music Go Round in June, focusing on bringing in more Google Reviews and enhancing their online reputation. Our strategy was simple yet effective: encourage customers to share their experiences online and use that feedback to drive improvements.

• June Performance: Sales surged by 13%, a substantial increase that set the tone for the months to follow.
• Sustained Growth: From June 1 to September 23, Music Go Round enjoyed an 8% increase in sales.
• Summer Success: July and August combined saw a 5% sales boost, demonstrating consistent and sustainable growth.

In addition to sales, Music Go Round’s online reputation improved dramatically. From June to August, their star rating increased to an impressive 4.9, with 110 new reviews: a clear demonstration of customer satisfaction that works to strengthen their brand’s credibility in the eyes of potential customers.

Our partnership with Music Go Round highlights several key benefits:

1. Increased Sales: By focusing on customer feedback and reviews, we helped Music Go Round achieve significant sales growth.
2. Enhanced Reputation: A higher star rating and increased number of reviews have bolstered their online presence, attracting more customers.
3. Customer Engagement: Encouraging customers to share their positive experiences has fostered a more engaged and loyal customer base.